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» » Strategic Management: Building and Sustaining Competitive Advantage
Strategic Management: Building and Sustaining Competitive Advantage

Author:

David Lei,Robert A. Pitts

Title:

Strategic Management: Building and Sustaining Competitive Advantage

Category:

Business & Money

PDF ebook size:

1959 kb

ePub ebook size:

1845 kb

Fb2 ebook size:

1374 kb

Other book formats:

rtf doc lit mobi

Rating:

4.8

ISBN10:

0314061134

ISBN13:

978-0314061133

Publisher:

South-Western College Pub; 1 edition (September 14, 1995)

Language:

English

Subcategory:

Management and Leadership

Pages:

409

Buy Hardcover:

Amazon

Strategic Management: Building and Sustaining Competitive Advantage by David Lei,Robert A. Pitts

This new strategic management book focuses on building, extending, organizing and sustaining competitive advantage. Within the context of its advantage-driven focus, five key themes are addressed and reinforced throughout the book: distinctive competence, quality, globalization, change, and ethics. This book has mini-cases within each chapter and is filled with current real-world applications.


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